We adapt the best practices of emerging tech startups and innovative consumer brands to inform an approach that leverages the strengths of each organization while eliminating the inefficiencies. Startup is like a latest trend in fashion now, more and more people are coming up with startups, almost everywhere . Raising a startup can be a complicated task that will require constant consulting from experts about day to day challenges. Startup consulting is the practice of helping startups to improve their performance, operating primarily through the analysis of existing challenges and the development of plans for improvement.